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41% ABV 'Sink the Bismarck' torpedoes German rival

A Scottish brewer appears to have torpedoed a German rival's claim to the world's strongest beer, by bottling a "quadruple IPA" weighing in at a liver-bashing 41 per cent ABV.

Just weeks after German outfit Schorschbrau floated its 40 per cent Schorschbock, Aberdeenshire hop-botherer BrewDog has counterattacked with the provocatively-named Sink The Bismarck!



BrewDog MD James Watt, pictured above (r) with fellow beermeister Martin Dickie (l), said: "In true BrewDog fashion we've torn up convention, blurred distinctions and pushed brewing to its limits with this audacious amplified ale."

The company's website notes: "By pushing the boundaries in brewing we can highlight all that is exciting about craft beer and make more people aware that an alternative to mass market beers exist. As a company, responsible consumption and better education about beer is ingrained in all we do.

"Beer has a terrible reputation in Britain, it’s ignorant to assume that a beer can’t be enjoyed responsibly like a nice dram or a glass of fine wine. A beer like Sink the Bismarck! should be enjoyed in spirit sized measures."

Well, at £40 for a 330ml bottle, we doubt anyone will be quaffing a Sink the Bismarck! like Saturday night fighting lager. If you like your beer "officially cranked up to 11" and have the stomach and wallet to handle it, Sink the Bismarck! is available only online.

The website is here:
Sink the Bismarck

That's really expensive..better off with a bottle of vodka

True, but some people prefer drinking something that they actually like the taste of!

I have a mate in work whos a pure beer snob! Won't drink any of the cheap stuff! He was telling me about some beer hes trying to import from Belgium, which is made by some monks who only brew a certain amount of bottles every year!! They brew enought to keep the monastery going and thats it! Very expensive stuff but apparently very tasty!

Get a nice bottle of wine so!!! I don't get all the hype over beer..its gross!!

i've actually moved onto wine as of late.
mainly coz its cheaper and has higher alcohol percentage! 7 dollars will get ya a nice bottle, 14 will get ya pissed!!